A guide to blog content marketing

As more and more companies embark on or develop a content marketing strategy, blogging has very much been thrown back into the limelight as a highly effective lead generation tool. Recent research shows that companies that blog generate:

  • Up to 88% more leads
  • Up to 55% more traffic
  • Up to 97% more inbound links

In this paper, we explore:

  • Why your business needs a blog
  • Why your blog isn’t generating leads
  • Why you should consider outsourcing your blog content
  • How to choose a blogging partner

We hope you find the guide useful. If you need more advice, please don’t hesitate to contact us on 0845 658 3334.

Download 'Blog Content Marketing'