Creating and publishing content is only half of the job as the role of a digital marketer. Your next goal is to get that content seen, so having a checklist comes in handy to make sure you don’t miss a … Continue reading
Author Archives: Stuart Wooster
Struggling to create enough content? Then try curating too.
Reading, writing – writing, reading… It is like a merry-go-round that never stops and there is so much information out there. With a steady stream of information coming in from your social media accounts, inbox and RSS feeds, it really … Continue reading
Facebook iPhone 6.0 – major improvement for Page owners on the move
Normally when a Facebook update on the desktop or app comes along, I’m left scratching my head, wondering was it necessary and/or finding that I’m missing some function. As time goes by you’ll typically find it is all fine and the … Continue reading
How NOT to increase your Twitter followers & Facebook likes for £299
Today I had one of those “laugh-out-loud” emails forwarded to me by our Marketing Manager, Michelle Hill. I think she may have heard me let out a snort from the other end of our office, which is practically in a … Continue reading
Brand advocates: Your secret social media weapon! Part 2
I hope you enjoyed Part 1 of the series that was published yesterday. If you missed it, please do have read of it first and then return here. As mentioned, Part 2 is all about showing you how easy it … Continue reading
Brand advocates: Your secret social media weapon! Part 1
Having acted as a moderator on a website that was once killing MySpace in a particular niche of the music scene, I learnt one thing quickly from emerging social network platforms: “Everybody has the potential to become an influencer.” If … Continue reading
Building a brand’s online social community
The story of Jack In the beginning there was Jack, and Jack had a shop (No, not a ‘groove’, if you recognise the lyric.) Jack had a shop that sold fashionable clothes, and with these clothes he made a brand, … Continue reading
Social media: Increase your reach
As more businesses are starting to understand the dynamics of social media, they are starting to further question the abilities of the agencies that they use for social media management. Maybe you are that person asking that very same question? … Continue reading
Social media: the perfect place to share ideas
Once upon a time ideas were spread by word of mouth only. Later the human race learnt how to write and ideas could be etched in stone and various other materials so they could be seen by many. With time … Continue reading
How to earn trust through social media
Have you ever wondered how you can gain the trust of your website visitors? Many of your website visitors have only just seen your brand and website for the first time. There is a possibility that they found you from … Continue reading







