Guide to Blog Content Marketing

 

blog-content-marketingAs more and more companies embark on or develop a content marketing strategy, blogging has very much been thrown back into the limelight as a highly effective lead generation tool. Recent research shows that companies that blog generate:

  • Up to 88% more leads
  • Up to 55% more traffic
  • Up to 97% more inbound links

In this paper, we explore:

  • Why your business needs a blog
  • Why your blog isn’t generating leads
  • Why you should consider outsourcing your blog content
  • How to choose a blogging partner

We hope you find the guide useful. If you need more advice, please don’t hesitate to contact us on 0845 658 3334.

Download our ‘Guide to Blog Content Marketing’